Jo Borda

Jorgelina “Jo” was born and raised in Argentina until her teenage years when she moved to Spain for the first time, settling in Barcelona.

Throughout her life, she has lived in such different yet fascinating cities like Rosario, Córdoba, Buenos Aires, Madrid, Rome and Río de Janeiro which has helped her adapt to several cultures and languages.

Jo Borda has specialised in Online Marketing and Social Media at the Business School of the Chamber of Commerce in Málaga.
For over 15 years she has managed and owned different companies and has collaborated with multinational enterprises in many countries as marketing consultant, new product development and strategy, which led her to live in many European countries, in the US and Latin-America, which helped her gain her vast experience in client services.

In 2002, Jo was searching for a more peaceful lifestyle so she decided to settle in la Costa del Sol in the warm and at the same time cosmopolitan city of Marbella.

Jo joined the Panorama team in October 2016 as Director of Client Services. She speaks Spanish, Italian and English.