Christopher Clover shares key insights on Marbella’s Property Market in interview with RTV Marbella
Christopher Clover, Founder and Managing Director of Panorama Properties, was invited to talk on Radio Televisión Marbella (RTV) for an in-depth televised interview examining the state of Marbella’s property market. The conversation, part of RTV Marbella’s annual review of the city’s real estate landscape, highlighted the findings of Panorama’s comprehensive 2025 Market Report and reinforced Marbella’s exceptional position as one of Europe’s leading luxury destinations.
For more than 55 years, Christopher has analysed and documented the evolution of Marbella’s property sector. His annual report is considered one of the most trusted and data-rich resources for buyers, sellers, investors, journalists, and the wider community. This year’s interview offered a clear, candid look at the market’s current performance, and what lies ahead.
During the interview, Christopher noted that Marbella remains “stronger every year,” with sales activity still significantly above pre-pandemic levels. Compared with 2019, the market is up approximately 35%, and 2024 closed with 5% growth over the previous year.
While the post-pandemic boom of 2022 was “unlike anything we’ve ever seen,” 2025 is shaping into a year of healthy consolidation. The biggest challenge, he explained, is not demand, but a shortage of quality supply, a trend mirrored not only across Spain but in major real estate markets worldwide.
Chris during the interview with Radio Televisión Marbella
A global luxury leader
One of the standout findings discussed in the interview is Marbella’s dominant position in Europe’s luxury and ultra-luxury housing sector. With the average property price now exceeding €700,000 (more than three times Spain’s national average), Marbella continues to attract discerning international buyers seeking high-quality homes in prime locations.
Certain micro-markets, such as the Golden Mile, far surpass even these averages, underscoring Marbella’s unique appeal at the top tier of the market.
Christopher also highlighted the value of the new Notarial Property Statistics Portal, which provides precise data by postcode, including average prices, price per square metre, and buyer demographics. Panorama integrates this information into its yearly report, making it publicly accessible on the Panorama website.
The report integrates information from the new notarial portal
International demand: 152 nationalities and growing
Marbella’s cosmopolitan fabric was another central theme.
The municipality is now home to residents of 152 nationalities.
Last year, 62% of all property buyers were foreigners.
The UK remains the largest source market, though gradually declining.
Significant growth is coming from North American buyers, as well as Northern Europeans including the Dutch, Swedish, and German markets.
This global interest reflects Marbella’s elevated international profile, especially following its Europe’s Best Destination award, voted for by over one million people from 172 countries.
Chris shares information on recent regulatory updates
Challenges in the local housing market
While the luxury segment continues to excel, Christopher stressed a serious issue affecting local residents and workers: the scarcity of long-term rental housing. Demand vastly exceeds supply, leading some employers to purchase properties specifically to accommodate staff.
Recent regulatory updates are helping. Since February, new Andalucía-wide measures allow certain utility areas to be repurposed for residential construction, easing pressure on the workforce housing market. “A balanced ecosystem,” Christopher emphasised, “requires growth across all segments — luxury, standard housing, and the infrastructure that supports them.”
Chris talked about branded residences and cited the example of Marbella Design Hills by Dolce&Gabbana
The influence of branded residences
The interview also touched on one of the fastest-growing trends in global real estate: branded residences. Marbella is now seeing an influx of high-profile branded developments associated with internationally recognised hospitality and design groups.
The upcoming Four Seasons project, expected to introduce a new demographic of buyers who may have never considered Marbella previously, motivated by the brand’s global reputation for quality and service.
These projects, he explained, “guarantee quality and innovation, and help raise the overall standards of the local market.”
Chris called on regional and municipal administrations to continue improving the environment
“A balanced ecosystem,” Christopher emphasised, “requires growth across all segments — luxury, standard housing, and the infrastructure that supports them.”
The need to keep raising the bar
Despite Marbella’s achievements, Christopher highlighted one essential task: continued investment in infrastructure. After being voted Europe’s best destination, he said, “we must have infrastructure to match.”
He called on regional and municipal administrations to maintain momentum in improving transport, utilities, public services, and community facilities, ensuring the city remains competitive and sustainable as it grows.
“Our future is bright,” he concluded. “And after 55 years here, I celebrate every day that I can wake up in such a glorious place.”
Watch the full interview
The full conversation with Radio Televisión Marbella offers a compelling and insightful overview of the 2025 real estate landscape.
For a deeper dive into the numbers, trends, and expert analysis behind Marbella’s evolving property market, you can explore the full 2026 Panorama Real Estate Market Report on our website.
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